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Mettel Toys

Mettel Toys

In 2002, Mattel closed its last factory in the United States, originally part of the Fisher-Price division, outsourcing production to China, which began a chain of events that led to a scandal involving lead contamination. On August 14, 2007, Mattel recalled over 18 million products. The New York Times closely covered Mattel’s multiple recalls. Many of the products had exceeded the US limits set on surface coatings that contain lead. Surface coatings cannot exceed .06% lead by weight. Additional recalls were because it was possible that some toys could pose a danger to children due to the use of strong magnets that could detach. Mattel re-wrote its policy on magnets, finally issuing a recall in August 2007. The recall included 7.1 million Polly Pocket toys produced before November 2006, 600,000 Barbie and Tanner Playsets, 1 million Doggie Daycare, Shonen Jump’s One Piece and thousands of Batman Manga toys due to exposed magnets. In 2009, Mattel would pay a $2.9 million fine to the Consumer Products Safety Commission for marketing, importing, and selling non-compliant toys. Mattel was noted for its crisis response by several publications, including PRWeek, the Los Angeles Times, Fortune and Business Management.
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Mettel Toys

The tin-toy industries of England and France largely evolved in the 1920s, although the U.K. firm of Lines Brothers was making toys in the 1850s (long before its Tri-ang brand of cars were released in the 1920s) and William Britain of toy soldier fame made clockwork tin toys in the 1880s. But perhaps the most influential British tin-toy maker was model-train impresario Frank Hornby, who made clockwork tin trains as well as tin toys, the latter sold under the name Meccano.
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Mettel Toys

We invite you to PLAY! Have fun exploring all the ways that we imbue a sense of wonder and pure imagination in all that we do! Starting with a visit to any of our official websites for premier brands like Barbie, Hot Wheels, Monster High, Polly Pocket, Fisher-Price, American Girl and more! Stop by our Mattel Shop online for gift ideas and toys dealsعou can even shop by Play Pattern, such as Active Play, Collecting Play, Heroic Play, Pretend Play and others. Play games at our online games portal for endless fun for boys and girls of all ages, then navigate to play videos of fun webisodes, toy demos and other super vids for kids! Have fun! Be sure to visit the official Barbie website. Step inside the arcade and play Barbie games including pink-tastic princess dress up and glam hair salon games. Watch fun videos for kids starring your favorite doll-icious characters Barbie, Skipper, Stacie, Chelsea and Ken. Dress up Barbie and get ready for the runway with fashion activities Barbie style! Boys of all ages, strap into your seats and race on over to the official Hot Wheels website for even more awesome fun. Watch gravity-defying stunt and racing videos. Feel like firing on all cylinders? Test your driving skills with way-cool car games. Catch up with Team Hot Wheels and check out what insane car stunts they’re up to this week. You can also check out the latest toy cars and trucks or keep your high octane diecast car collection in order and up to date online! Guys and Ghouls, creep on over to the official Monster High website for some ghastly fun. Check out the popular ghouls that roam the school hauls, the Monster High student bodies. Play fangtastic monster games and watch spooktacular Monster High videos! With so much going on at Monster High, there’s always something for you to get your claws into. Calling all girls, get ready for the best day ever at the official Polly Pocket website where your adventure is just beginning! Play super fun games for girls and be sure to check out Polly Pocket videos featuring extraordinary adventures with Polly Pocket and her friends. Take a step into Polly World where you can complete awesome activities for girls such as dress-up, room decorating, shopping at the mall and more! So what are you waiting for? Visit these exciting destinations and discover the true meaning of Play with Mattel!
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Mettel Toys

Across the English Channel, one of the deans of French toy makers was Fernand Martin, whose painted tin mechanical toy figures were often costumed in real cloth to give them dimension. Transport toys were a particular favorite of the French. Automaker Citroen produced accurate tin promo cars for its dealers, prompting JEP (also known as Jouets de Paris) to compete with the industrial giant. Charles Rossignol, founded in 1868, was also big on tin buses, race cars, and delivery trucks.
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Mettel Toys

In the United States, one of the earliest makers was George W. Brown of Connecticut, who partnered in 1856 with Chauncery Goodrich so that he could use the clockmaker’s locally made mechanisms in his wind-up toys. Edward R. Ives also got its start in Connecticut, sourcing his clockworks from the New Haven Clock Company. Brooklyn-born Louis Marx arrived on the toy scene later, but became the biggest of them all—by 1950, the company that bore his name was the largest toy manufacturer in the world. Among Marx’s most successful products are the wind-up Disney characters, while his Merry Makers mouse band featured a quartet of tuxedoed rodents, none of them resembling Mickey.
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Mettel Toys

Before World War II, Japanese companies such as Masudaya, Tomiyama, Saito, Kuramochi, and A.K. Toy were making tin streetcars, locomotives, and even the tracks they ran on. Tin toys in which balls were kicked or sent to the tops of towers so they could roll down again were all the rage. Water-landing aircraft were also popular in the 1920s and ’30s, as were trios of airplanes and biplanes that spun in circles from the tops of clockwork-powered merry-go-rounds.
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Mettel Toys

Mattel Creations was founded in 1945 by Harold “Matt” Matson and Elliot Handler. The company initially sold picture frames, then dollhouse furniture. Matson soon sold his share to Handler due to poor health, and Handler’s wife Ruth took over Matson’s role. In 1947, the company had its first hit toy, a ukulele called “Uke-A-Doodle”. The company was incorporated the next year in California. Mattel became the first year-round sponsor of the Mickey Mouse Club TV series in 1955. The Barbie doll was introduced in 1959, becoming the company’s best selling toy ever. In 1960, Mattel introduced Chatty Cathy, a talking doll that revolutionized the toy industry, and a flood of pull-string talking dolls and toys came on the market throughout the 1960s and 1970s.

Mettel Toys

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